Business Snapshot
Frank Longo: Still Saving Soles at Nearly 70
Among the last of a disappearing breed, Longo fixes shoes and anything you can name — dispensing humor and health advice along the way.
After starting as a shoeshine boy in his father's shop on Asbury Avenue, Frank Longo has become a nationally recognized shoe and leather craftsman. Awards that hang on the wall of Frank's Shoe Clinic recognize him as a shining star of the industry. But he's more than that. Stop in at Longo's clinic at 10th Street and Simpson Avenue and you're just as likely to get health advice as you are to pick up boots with rebuilt heels. Longo is a fountain of knowledge about how the body works, orthopedics, chiropractic and natural healing methods, and he loves to share it with his customers. You might say Frank's is a clinic for the heart and soul, as well as for heels and soles. Almost 70, Longo appears more fit and stronger than many men 10 years …
In this Article:
Esposito Laureen
10:24 pm on Tuesday, February 28, 2012
For 4 years I had pain in the ball of my feet. In 4 minutes Frank cured me. I went in for some repairs and asked about shoe inserts for the pain in my feet. Frank gave me a simple exersise to do and I was cured. I had been to the foot doctor and he wanted me to live my life on anti- inflammatory medicine and told me that I had bruised the ball of my feet, but had not broken any small bones. … more ›